Forecasting is one of the most demanded objectives, which the marketing department faces in everyday work in any pharmaceutical company. Without this tool it is impossible to imagine neither the routines, nor strategic planning stages. Forecasting role is especially high in conditions of dynamic development of Russian market, which is accompanied by active changes in the regulatory policy.

RNC Pharma experts offer you their service in forecasting field, as for single products or various market segments, as for the the whole Russian pharmaceuticals market. All our forecasts are based on unique mathematical models, which are used through the past 5 years in practical work of a number of pharmaceuticals companies. These models let us to consider not only the historical sales dynamics of particular products, but also the features of a particular drug, marketing activity of the company and competitors, and also the environmental influence, such as regulatory policy.

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