Pharmacy chains activity analysis

Pharmacy chains activity analysis

Russian pharmaceuticals retail chain segment evaluation, both on the level of the state and in particular regions. Pharmacy chains development forecast

Forecasting

Product sales and separate market development forecast, based on unique mathematical models

Business and marketing plan development

Development of detailed business-plans, required to evaluate the reasonability of project start

Search of partners for contract production in Russia

Potential partners search and evaluation, based on their technical opportunities, appropriate experience, and reputation

Monitoring of import substitution

assessment of the main trends of import substitution policies and localization processes in the pharmaceutical market in Russia, the key beneficiaries and companies at risk

Survey by RNC Pharma and Doktor Na Rabote (Doctor at Work): 53% of Pharmacists Will not Start Online Sales Even after Official Permission

Monday, April 27, 2020

33% of pharmacists say that they consider online drug sales to be unethical, according to an online survey by the RNC Pharma analyst company and the Doktor Na Rabote (Doctor at Work) social media service for doctors. Another 20% noted that they simply would not be able to compete with large online retailers, which makes online development pointless.

It is interesting that even despite the formal ban, 13% of the respondents say that they started an online store a long time ago, so that they will not lose the competition. There were statistically significant differences in the responses of representatives of pharmacy chains and independent pharmacies, in particular, 31% of the respondents working in a pharmacy chain store said that their chain either already have an online store, or have long been preparing to open one. However, only 2% of the pharmacists from independent pharmacies chose this answer.

About 22% of the respondents will decide on the possibility of opening an online store only after the official permission is given. This answer was mainly chosen by employees of Moscow pharmacies, while those working in other regions spoke more often about how it is unethical to sell pharmaceuticals online.

Are you going to start an online store after online sale of pharmaceuticals is officially permitted? (single-answer survey)

Share: